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Sqround - It’s not exactly a square.   And it’s not exactly round.   Ok, now that you know what sqround is (sorta), I’m sure you’re wondering what the benefits are and why Jill Turnbull decided to package her hair care in these specific shapes?

No waste "Sqround" Bottle? & Four Reasons We Chose to Use Them in our Hair Care

Sqround - It’s not exactly a square. And it’s not exactly round. Ok, now that you know what sqround is (sorta), I’m sure you’re wondering what the benefits are and why Jill Turnbull decided to package her hair care in these specific shapes?
Jill Turnbull
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A HAIRCARE SOLUTION THAT LATHERS, RINSES IN SECONDS AND HELPS WITH WATER WASTE.

A HairCare Solution that Lathers, Rinses in Seconds and Helps with water waste.

You shouldn’t have to cut corners with your beauty routine to save one time, and our hair care is here to help you achieve the most in the absolute least amount of time.
Jill Turnbull
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THE ROOT OF IT, KEYS TO HEALTHIER HAIR + SCALP HEALTH!

The Root of It, Keys to Healthier Hair + Scalp Health!

So, you want healthier hair? Let’s look at the hair inside your skin and how a few changes in your haircare routine greatly impact the hair growth and the hair quality and health of the hair outside of your skin.
Jill Turnbull
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Where is Coral Reef Found

Where is Coral Reef Found

Exploring Nature's Marvels: The Naturally Formed Heart-Shaped Coral Reef
Jill Turnbull
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the hidden plastics in your beauty regime a jill turnbull beauty expose

The Hidden Plastics in Your Beauty Regime: A Jill Turnbull Beauty Exposé

The Hidden Plastics in Your Beauty Regime: A Jill Turnbull Beauty Exposé

Unveiling the Truth Behind Beauty: A Critical Look at Plastics in Your Everyday Beauty Products.

Welcome to a world where beauty meets consciousness.

At Jill Turnbull Beauty, we're not just about enhancing your natural allure; we're about revealing truths that the beauty industry often keeps under wraps. Today, we're delving into a topic that's as crucial as it is overlooked – the presence of plastics in everyday beauty products like lotions, hair sprays, and shampoos.

At Jill Turnbull Beauty, we're not just about enhancing your natural allure; we're about revealing truths that the beauty industry often keeps under wraps. Today, we're delving into a topic that's as crucial as it is overlooked – the presence of plastics in everyday beauty products like lotions, hair sprays, and shampoos.

But why should this matter to you? In a market flooded with products promising perfection, it's easy to overlook what goes into these bottles and tubes. Yet, what we apply to our bodies is as important as what we put in them. The hidden plastics in these products don't just affect our health; they have far-reaching consequences for our planet, too.

So, let's pull back the veil and examine the not-so-pretty side of our beauty routines.

Here are five compelling reasons to rethink and choose wisely, empowering you to make beauty choices that resonate with your health, ethics, and environmental consciousness.

1. BEYOND THE GLOSS: The Harsh Reality of Shampoo Chemicals.
Imagine this: a serene morning, the scent of your favorite shampoo filling the air, promising glossy, healthy hair. But beneath this serene surface lies a harsher truth.

Many shampoos, including some top brands, are laden with chemicals like PEG-7M – a substance more at home in industrial cleaners than on your scalp. While creating an illusion of cleanliness and shine, these ingredients strip your hair of its natural oils, accelerate aging, and leave your scalp vulnerable to bacteria.

It's a cycle of damage disguised as care, where substances like dimethicones and silicones build up, suffocating your hair's true potential.

The pervasive greenwashing in the beauty industry masks a disturbing reality: many products claiming to be 'natural','eco-friendly' or 'sustanable' are actually laden with harmful chemicals, deceiving consumers and harming the environment.

— Jill Turnbull

2. UNSEEN SCALP AGGRESSORS: The Impact of Silicones and Dimethicones


When it comes to hair care, the devil is often in the details – or, in this case, the ingredients. Silicones and dimethicones, frequently found in shampoos, are marketed as moisture-preserving miracles.

However, the reality is far less glamorous. These compounds can lead to thinning hair, an itchy scalp, and a loss of natural vitality.

Then there's Vinyl Acetate/Vinyl Neodecanoate Copolymer, a substance reminiscent of glue, often found in shampoos and conditioners. It's linked to serious health concerns like organ toxicity and neurotoxicity, far from the nourishing image portrayed by these products.

3. THE HIDDEN DANGERS OF HAIR SPRAY: Breathing in Plastic.

Hair spray, a staple in many styling routines, contains an alarming array of plastics.

Ingredients like Polyvinylpyrrolidone (PVP) are most hazardous when heated, releasing fumes that can harm the lungs, particularly in sensitive individuals.

This startling reality contrasts sharply with the glossy, perfect images of hair spray advertising, revealing a hidden health risk in the pursuit of beauty.

4. LOTIONS AND MOISTURIZERS: A Closer Look at Their Ingredients.


The lotions and moisturizers we trust to nourish our skin are often anything but nurturing. Take Acrylates/C10-30 Alkyl Acrylate Crosspolymer, for instance, a common ingredient in many skincare products. Despite its prevalence, it's a substance linked to severe health concerns, including lung inflammation and tumor growth in studies. These findings raise crucial questions about the safety and ethics of ingredients used in everyday skincare products.

5. THE TRUTH ABOUT ANTI-AGING CREAMS: Potential Risks Under the Surface.
Anti-aging creams, a symbol of the quest for eternal youth, often contain Acrylates copolymer, a plastic-based stabilizer.

Far from being benign, this ingredient is a potential carcinogen and can irritate sensitive skin.

It's a stark reminder that what we apply to our skin matters deeply, not just for our appearance but for overall health.

Embracing the Jill Turnbull Beauty Philosophy: Pure, Potent Botanicals.

At Jill Turnbull Beauty, we understand the critical importance of ingredient transparency and environmental responsibility. We believe in beauty products that are as kind to the planet as they are to your skin and hair. Our commitment is to offer effective and free alternatives from these harmful plastics and chemicals.

Choosing Jill Turnbull Beauty means embracing a harmonious world where luxury, effectiveness, and ethical responsibility coexist. It's about making an informed choice for your beauty regime, one that respects both your personal health and the health of our oceans.

Join us on this journey towards a cleaner, greener, and more beautiful future. Experience the difference with Jill Turnbull Beauty – where nature's best meets scientific innovation while respecting our planet. Your choice today shapes a better tomorrow. Discover our range of pure, potent products, and become a part of a botanical revolution that values beauty in its most authentic and sustainable form.

Committed to reducing the beauty industry's environmental impact, delivering the highest-quality, multi-purpose products in recycled, recyclable, and reusable packaging.

Join us in making a difference in the beauty industry with the choices you make.

Written by Jill Turnbull

Jill Turnbull Beauty Authentic Sustainability was founded by Australian Jill Turnbull. With a 48-year legacy in hairstyling and makeup artistry, her brand stands for genuine, ocean-safe beauty solutions.

Jill Turnbull
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earth day and sustainable ocean-safe beauty celebrating jill turnbull beauty's environmental commitment

Earth Day and Sustainable, Ocean-Safe Beauty: Celebrating Jill Turnbull Beauty's Environmental Commitment

Discover Jill Turnbull Beauty's journey to sustainable, ocean-safe beauty and how the brand is making a difference in the fight against greenwashing and environmental harm this earth day and every day.

As Earth Week approaches, it's crucial to reflect on the beauty industry's impact on our environment and celebrate those making a difference. Jill Turnbull Beauty is one such brand that has risen to the challenge, taking a stand against greenwashing and advocating for sustainable, ocean-safe beauty. A life-changing experience with Vogue Italia served as a turning point for Jill Turnbull, transforming her professional career and driving her to create products that nourish the earth and its inhabitants. In this blog, we'll dive into the story behind Jill Turnbull Beauty and how it's positively impacting the planet. Join us in celebrating Earth Day every day.

Celebrate Earth Day and Make Safer Choices with your Beauty Essentials.

Celebrating Earth Day with Sustainable Ocean-Safe Beauty.

Jill Turnbull's Journey to Sustainable Beauty.

Jill Turnbull's career began in Australia, where she developed a deep appreciation for the ocean and its wonders. Then, as an internationally published hair stylist and makeup artist, she became acutely aware of how beauty products could affect people's hair, skin, and bodies. A fateful Vogue Italia shoot truly ignited her passion for sustainability. Discover how Jill's journey led her to create an innovative beauty brand dedicated to protecting the planet and celebrating Earth Day by making safer choices.

The Vogue Italia Shoot That Changed Everything


In 2019, Jill participated in a Vogue Italia shoot requiring her to use sustainable products exclusively with a written guarantee. Surprisingly, none of the brands she had trusted and claimed were sustainable would sign off on their products. This eye-opening encounter with greenwashing propelled Jill to pivot her professional career and make a change in the beauty industry, starting with her own line of products. Learn how this pivotal moment inspired Jill to develop an ethical brand with transparency, integrity, and environmental responsibility at its core.

Earth Day

The Jill Turnbull Beauty Difference.

Jill Turnbull Beauty's heart lies in a commitment to results-driven, ocean-safe ingredients. Jill personally oversees every aspect of the product development process, from formulation to packaging and shipping, to minimize the brand's ecological footprint. Explore the unique features that set Jill Turnbull Beauty apart from other brands and how they are reversing the beauty industry's negative impact on the environment. Let us celebrate Earth Day and make safer choices with your beauty essentials. 

Performance-Driven Beauty Essentials with a Minimal Environmental Impact


Inspired by her extensive professional experience and a childhood love for the Great Barrier Reef, Jill Turnbull Beauty offers performance-driven beauty essentials that naturally nourish hair, skin, and body. Jill Turnbull Beauty products are multi-tasking heroes that cater to various needs by focusing on simplicity, exceptional quality, and minimal environmental impact. Dive into the range of plant-based, cruelty-free products the brand offers and learn how they contribute to a more sustainable future.

performance driven beauty essentials with a minimal environmental impact

Full Ingredient Transparency and Sustainable Packaging.

Jill Turnbull Beauty is built on a foundation of transparency and a commitment to clean, sustainable, cruelty-free beauty products. The brand creates plant-based, multi-use beauty essentials and uses recycled, recyclable, or reusable packaging. Understand the importance of ingredient transparency and sustainable packaging in the fight against the beauty industry's negative impact on the environment, particularly marine life. Let us celebrate Earth Day and make safer choices with your beauty essentials. 

Earth Day

In celebration of earth week

it's essential to support and recognize brands like Jill Turnbull Beauty that are making a difference in the world. Thanks to Jill's unwavering dedication and the transformative Vogue Italia experience, she is spearheading a revolution in sustainable, ocean-safe beauty. By choosing brands that prioritize the planet's health, we can contribute to a greener, more sustainable future. So make a conscious effort to support Jill Turnbull Beauty and other eco-conscious brands this Earth Week and beyond, ensuring a healthier environment for future generations. 

Let us celebrate Earth Day and make safer choices with your beauty essentials.

Ready to make a change and support sustainable, ocean-safe beauty? Explore Jill Turnbull Beauty's range of environmentally friendly products and join the movement towards a greener future. Click here to browse their collection and make a difference today.

Earth Day is a crucial moment to remind us of the importance of taking care of our planet. Our environment is the foundation for all life, and as beauty enthusiasts, we have a responsibility to prioritize sustainable and ethical practices in our industry. This means supporting brands that use eco-friendly ingredients and packaging, reducing our own waste and carbon footprint, and advocating for policies that protect the planet. Beauty and environmentalism can go hand-in-hand, and Earth Day is an opportunity to celebrate the natural world and commit to making a positive impact. Let us use this day to not only appreciate the beauty of our planet but also to take action to preserve it for future generations.

Earth Day

Earth Day: Celebrating with Blue and Green Beauty

As a beauty enthusiast, you will be aware of the latest beauty industry way of blue and green beauty. This emphasizes using natural, sustainable, and eco-friendly ingredients and practices. As we celebrate Earth Day, let us take a moment to reflect on how blue and green beauty complements this occasion. Earth Day is a yearly event that reminds us of the importance of caring for our planet. It is a time to celebrate nature and commit to protecting it for future generations. As a beauty expert journalist, the beauty industry has a crucial role in promoting sustainable and ethical practices. Blue and green beauty is a perfect example of this, as it encourages the use of safe ingredients for the environment and avoids harmful chemicals.

The blue and green beauty movement is about a holistic approach to beauty. It focuses not only on how products make us look but also on how they impact the planet. This approach considers the entire life cycle of beauty products, from sourcing raw materials to disposal. Using natural, sustainable, and eco-friendly ingredients can reduce our environmental impact and contribute to a healthier planet.

Blue and green beauty is more than just a trend; it is a mindset. It is about making conscious choices that prioritize the health of our planet. By supporting brands that use eco-friendly ingredients and packaging, we can encourage the beauty industry to be more responsible and sustainable. By reducing our own waste and carbon footprint, we can actively protect the environment. We can positively impact globally by advocating for policies that protect the planet. Remember that our consumer choices can make a significant difference as we celebrate Earth Day. We can promote a more sustainable and ethical beauty industry by choosing blue and green beauty. We can show that beauty and environmentalism can go hand-in-hand. Let us use this day to appreciate the natural beauty of our planet and commit to protecting it for future generations.

Earth Day

Let us celebrate Earth Day and make safer choices with your beauty essentials.

In conclusion, Earth Day has had a significant impact on environmental awareness and action. It has raised awareness, mobilized action, influenced policy changes, and inspired innovation. While there is still much work to be done to protect our planet, Earth Day serves as a reminder that every individual has a role to play in creating a more sustainable and equitable world.

To learn more about our Earth Day Ocean-Safe Beauty Essentials: and Jill Turnbull's Transformative Journey with Jill Turnbull Beauty.

Share your Earth day story; we would live to hear all about how you are contributing to Earth Day. 

Jill Turnbull
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Revitalize, Restore with our Restorative Pre-Wash Conditioning Treatment.

Revitalize Your Hair with Restorative Conditioning Treatment

Hair and scalp treatments revitalize, restore and improve hair and scalp health,
Jill Turnbull
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Say Goodbye to Flat Hair, Hello to Voluminous Locks with Volume Powder

Volume in a Bottle: Get the Lift and Fullness Your Hair Deserves with Volume Powder

Say Goodbye to Flat Hair, Hello to Voluminous Locks with Volume Powder!
Jill Turnbull
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The Importance of Sustainable beauty

The Importance of Sustainable Hair Care: The Beauty of Jill Turnbull Beauty Products

Sustainable Means Safe: that is why I created Jill Turnbull Beauty. I wanted sustainable hair care! When it comes to hair care, we all want to look good, feel confident, and protect our health. Unfortunately, many hair products contain harmful chemicals that can cause long-term damage to our hair and scalp, Jill Turnbull

In today's world, people are becoming more conscious of their lifestyle choices impact on the environment and their health. As such, there is a growing trend toward using sustainable and natural products in all areas of life, including sustainable hair care. 

This is where Jill Turnbull Beauty comes in - a brand that offers a range of high-quality haircare products made from eco-friendly and natural ingredients, free from harmful chemicals.

Ocean-Safe formulas promote strong, radiant hair and healthy growth. Bring Out Your Hair's Inner Beauty With Our Sustainable Hair Care.
Our Blue Beauty sustainable hair care formulas are 100% sulfate-free, paraben-free, phthalate-free, and toxin-free.



Sustainable hair care

Sustainable hair care and beauty products are not just kind to the environment but also to your hair and scalp. Conventional hair care products can contain harmful environmental and health ingredients. These ingredients, such as sulfates, parabens, and phthalates, can cause skin irritation and dryness and even contribute to environmental pollution. By choosing beauty products, including sustainable hair care, you can feel confident knowing that your hair care routine is not exposing you to dangerous toxins, ensuring your hair's and scalp's safety and well-being.

Jill Turnbull Beauty goes above and beyond regarding sustainable and ethical sourcing. Not only do they use natural and eco-friendly ingredients, but they also use renewable and biodegradable ingredients, making them a leader in sustainable beauty. Additionally, the brand is cruelty-free, meaning their products have not been tested on animals. This aligns with the values of many consumers looking for ethical and responsible products.

So, let's delve into the ingredients that make Jill Turnbull Beauty's sustainable hair care products so special.

ALOE VERA - key hero ingredient in sustainable hair care

Aloe Vera is well-known for its moisturizing properties, and when used in sustainable hair care products, it can help to hydrate and nourish the hair, leaving it feeling soft and silky. 

Contains linoleic acid [4] and phytosterols - reduces the formation of DHT, is Anti-inflammatory, Antimicrobial, and Antibacterial, and vitamins A, B12, and C+ E, linoleic acid [4] and phytosterols

* Reduces the formation of DHT

* Anti-inflammatory

* Antimicrobial

* Antibacterial

* Contains vitamin A, B12, C and E

aloe vera key hero ingredient in jill turnbull beauty sustainable hair care

Aloe vera contains linoleic acid [4] and phytosterols, potent inhibitors of 5α-reductase. Thus, it reduces the formation of DHT molecules on your scalp. Also, aloe vera treats your scalp conditions like itching, dry hair, and dandruff while keeping your hair well-nourished The ability of succulents like aloe vera to survive harsh environments is due to their incredible capacity to hold moisture. They are also highly anti-inflammatory, antimicrobial, and antibacterial. Scientists have discovered over 200 nutritional substances in the aloe vera leaf, including 20 minerals, 20 amino acids, 12 vitamins, and active enzymes. They possess exceptional hydrating and skin-healing properties and are incredibly soothing. This blend of nutrients aids in moisturizing and nourishing existing strands while promoting healthier hair follicles and growth. Jill Turnbull Beauty's sustainable hair care range 

ALGAE - key hero ingredient in sustainable hair care

Algae, on the other hand, is rich in vitamins and minerals, making it an excellent ingredient for sustainable hair care products. It helps to strengthen the hair and improve its overall health, leaving it shiny and full of life.

Contains growth-halting hormone DHT - vitamins & minerals, fatty & amino acids, iodine, calcium, iron, potassium & magnesium, vitamins A, B1, B6, B2, C, and 49 anti-oxidants.

* Contains growth-halting hormone DHT

* Contains vitamins & minerals

* Contains fatty & amino acids

* Contains iodine, calcium, iron

* Contains potassium & magnesium

* Contains vitamin A,B1,B6,B2 & C

* Contains 49 anti-oxidants


algae key hero ingredient in jill turnbull beauty sustainable hair care

Algae contain essential amino acids, minerals, and vitamins that help address common causes of hair thinning and balding, such as the excess production of testosterone that, in turn, causes the overproduction of a hair-growth-halting hormone called DHT. Seaweed is one of the most nutritionally dense plants on the planet, has higher levels of minerals, including calcium, than terrestrial vegetation, and contains essential fatty acids, omega-3 and omega-6 essential food for hair follicles that help stimulate hair growth. Keeping the hair healthy by providing it with the essential vitamins, minerals, fatty acids, and amino acids that reduce the activity of 5-alpha reductase and scalp inflammation caused by bacterial infections. These include iodine, calcium, iron, potassium, magnesium, vitamins A, B1, B6, B2, C, and niacin. Fatty acids are rich in essential minerals such as iron, phosphorus, potassium, manganese, copper, zinc, and 49 antioxidants promoting hair growth and cellular renewal. Jill Turnbull Beauty's sustainable hair care range 

SHEA BUTTER - key hero ingredient sustainable hair care

Shea Butter is another key ingredient in Jill Turnbull Beauty's sustainable hair care products. Known for its nourishing and moisturizing properties, Shea Butter is an excellent ingredient for those with dry or damaged hair. It helps restore the hair's natural oils, leaving it soft and smooth. 


Restores hair's natural elasticity - Vitamins A, E & fatty acids, Anti-inflammatory, Hydrating, and Moisturizing.


* Restores hair's natural elasticity

* Vitamins A, E & fatty acids

* Anti-inflammatory

* Hydrating and moisturizing


shea butter key hero ingredient in jill turnbull beauty sustainable hair care

The anti-inflammatory qualities and fatty acids contained in Shea butter supply essential nutrients that help to treat scalp conditions and improve the overall health of the scalp without clogging the pores.

This will, in turn, strengthen the hair follicles, reduce hair loss, and make your hair grow thicker without clogging the pores.

Additionally, as a natural product, it's safe to use on all types of hair, even hair that's damaged, dry, or color treated. Jill Turnbull Beauty's sustainable hair care range 

PANTHENOL - key hero ingredient in sustainable hair care

Panthenol, meanwhile, is a form of Vitamin B5 that is known for its ability to strengthen the hair and improve its elasticity. Using sustainable hair care products can help reduce breakage and prevent split ends, leaving your hair looking and feeling healthy.


Boost of Vitamin B improves elasticity and protects hair from environmental damage.


* Boost of Vitamin B

* Improves elasticity

* Protects hair from environmental damage

panthenol key hero ingredient in jill turnbull beauty sustainable hair care

Panthenol works by improving the effects of hair elasticity, moisture retention, and flexibility.

At this point, panthenol can penetrate your hair shaft and the root of your hair; thus giving your hair an extra boost of B vitamin, which helps thicken your hair and promote hair growth.

Also helps protect your hair from styling or environmental damage. Jill Turnbull Beauty's sustainable hair care range 

LAVENDER - key hero ingredient in sustainable hair care.

Finally, Lavender Hydrosol is a gentle and soothing ingredient that is ideal for use in sustainable hair care products. Known for its calming properties, it helps to soothe the scalp, reducing irritation or discomfort. This makes it an excellent ingredient for those with sensitive scalps, helping to promote a healthy and comfortable environment for the hair.


Antimicrobial & anti-inflammatory, it increases circulation and calming.

* Antimicrobial & anti-inflammatory

* Increases circulation

* Calming

lavender hydrosol key hero ingredient in Jill turnbull beauty sustainable hair care


Besides its calming scent, lavender has many beneficial traits for all hair types.

Antimicrobial, anti-inflammatory properties help to prevent bacteria and fungi from growing, maintaining the health of the scalp and hair follicles.

Particularly helpful if you have a sensitive scalp, as it helps to prevent itchiness and dandruff.

Applying lavender to your hair helps to increase circulation to hair follicles, encouraging your hair to grow thicker and faster than normal. The lavender essential oil can help stimulate hair growth. Jill Turnbull Beauty's sustainable hair care range 

In conclusion, Jill Turnbull Beauty's sustainable hair care range is the perfect choice for anyone looking to switch to a more sustainable and natural beauty routine. With its use of key ingredients such as Aloe Vera, Algae, Shea Butter, Panthenol, and Lavender Hydrosol, the brand's products provide a nourishing and effective solution for sustainable hair care while also being kind to the environment. So why not try Jill Turnbull Beauty today and see the difference for yourself, share your sustainable hair care experience.

At Jill Turnbull Beauty our sustainable hair care and beauty products are made from natural and eco-friendly ingredients, which is why they are free from harmful chemicals like parabens, sulfates, and artificial fragrances. This means that your hair care routine is not exposing you to any dangerous toxins, ensuring the safety and well-being of your hair and scalp. Another essential benefit of sustainable hair care and beauty products is that they are often cruelty-free, meaning they have not been tested on animals. This aligns with the values of many consumers looking for ethical and responsible products. Jill Turnbull Beauty incorporates all of these key hero benefits into its range of sustainable hair care products, using only the finest natural, sustainable ingredients to ensure they are gentle and effective while also being kind to the environment. In addition, the brand uses renewable and biodegradable ingredients, making it a leader in sustainable hair care and beauty. Jill Turnbull Beauty's sustainable hair care range 

Sustainable hair care practices can help reduce waste, conserve resources, and minimize pollution, leading to a healthier environment and ocean. Additionally, these practices can also promote ethical sourcing and manufacturing and protect biodiversity and habitats.


Sustainable hair care is becoming increasingly important as consumers seek to reduce their environmental impact. Individuals can positively impact the planet by using sustainable hair products and techniques. Choosing sustainable hair options can help to conserve resources, reduce waste, and minimize pollution. A commitment to sustainable hair practices can also support ethical sourcing and manufacturing processes, protecting biodiversity and habitats. Implementing sustainable hair care into one's routine is a simple yet effective way to contribute to a healthier environment and future.

Jill Turnbull
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grey hair: cover or embrace grey hair

Grey Hair : Cover or Embrace?

Grey hair is a natural part of aging; for many people, it can be a source of insecurity or self-consciousness. On the other hand, some people have embraced their grey hair and have even made it a fashion statement. So, should you cover your grey hair or let it be natural? In this blog post, we'll explore the pros and cons of both options to help you make the right decision with your grey hair?
Jill Turnbull
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what are the benefits of hair cycling

What Are The Benefits Of Hair Cycling?

Have you ever experienced an itchy scalp, frizz, breakage, or hair loss while using hair care products?
Jill Turnbull
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restore your parched dry hair

Restore Your Parched Dry Hair

Learn about what products you should use to restore moisture to dry hair.

Today, I came in from walking my dogs and spending the weekend indoors in the cosie heat; my hair looked slightly parched, dull, and limp. So let me share how I turn up the volume with moisture and nourishment for my hair and scalp and how to prevent it year-round.

I loaded my parched dry hair with TREAT and left it on for 20 minutes while I enjoyed a lovely OatMilk Flat White and a few of Aunty Pat's Rum Balls I made this week. 


When the 20 minutes is up, I rinsed out the TREAT and shampooed once with a blend of WASH and SERUM, leaving it on for two minutes to ensure the ingredients are absorbed into my hair and scalp for nourishment, then rinse and condition with TONE. Finally, towel dry and apply the LEAVE.IN. 

Then I will blow dry and style, and my hair is full of body and ready for the elements of the day. I use the TREAT as a pre-wash treatment the night before I shampoo to help throughout the fall and winter.

Oatmilk flat white and Aunty Pats Rum Balls

What Exactly Is Dry Hair?


Dry hair refers to hair that is devoid of moisture or oil. 


Dry hair and undernourished hair has a distinct texture. Unlike healthy hair, hair will feel rigid and rough, and you may experience porosity and breakage. 


There may be less sheen and, in extreme cases, a lot of breakage or damage throughout the hair strands, and the dry hair can even be extremely fragile. 


Let's first determine whether your hair is naturally dry or damaged from heat or chemical damage dry hair.



Dry hair and damaged hair aren't mutually exclusive and often coincide.

dry hair undernourished

Here is the difference:

Hair that is Dry:

  • The scalp is flakey, and the skin is dry
  • Hair is flyaway, frizzy 
  • Hair feels like straw and feels ruff to the touch
  • Hair is thin split ends
  • Hair does not hold a style; curl drops out really quickly


Hair that is Damaged:

  • Hair grows very slowly 
  • Hair feels brittle, mushy when wet, and frizzy when dry
  • Ends are very split and break very easily

Why is my hair so dry?

Whether your hair is naturally dry, suffering from harsh treatment, or both, it all begins at the scalp. When treating dry hair, it's essential to maintain the oils your scalp produces.
Simply put, a dry scalp grows dry hair. Regardless of your hair's natural texture or type, hair health comes down to the integrity of your scalp. A scalp free of debris and buildup is more likely to produce hydrated hair.
To support scalp hydration and cleanliness, the TREAT, an easy-to-use pre-wash treatment, uses a blend of aloe vera, algae, and other vegan proteins, minerals, and plant-based ingredients to gently but thoroughly clear away buildup. The SERUM can also restore moisture to the scalp and maintain the scalp's natural oils, thereby sending moisture onto your strands to tackle dry hair with minimal effort.

The Dry Hair Culprits

You could struggle to retain moisture for many reasons, from genetics to your hair care routine. But once you understand the leading cause of dry hair, you'll be better equipped to start keeping hair moisturized.

Hair Type 

Your scalp produces sebum that naturally moisturizes your hair as it goes from the root and travels down the hair shaft. However, fine hair, medium, and thick hair types can all feel like dry hair without adequate moisture. In particular, curly, coily, or otherwise coarse hair can be prone to dryness because its naturally flexible and porous texture makes it harder for the sebum to reach down the strand, making the ends dry and brittle. And as we age, our scalps produce fewer natural oils, and our natural sebum production becomes much slower. You can compensate for the change by using moisturizing products. Hydrate and moisturize your scalp and hair with moisturizing products, and use a daily moisturizing leave-in conditioner; use moisture-based shampoo and conditioner. In addition, plant-based proteins strengthen the hair with proven long-term results. Bye Bye dry hair!

hair types

Hair Care Routine

Even if your hair routine is relatively standard, it might be harsher than you assume. Styling products laden with harsh ingredients can leach moisture from your hair when used over time. Frequent styling with hot tools like flat irons or curling irons can break down the hair's integrity, and a blow dryer set at high heat can also be harsh. Heat styling, dyeing, bleaching, or any process that chemically alters the outside of your hair and dramatically changes the inside. 

Bye Bye dry hair!

Environmental Factors

If you're struggling with dry hair, it's essential to look at environmental factors as a possible cause. 


For example, too much sun or dry winter weather can put strands under strain and create dry hair. If you live in a bustling city, pollution can create buildup that contributes to clogged pores on the scalp, preventing moisture from reaching your strands. 


Even healthy habits can have a negative effect without proper protection — swimming, for instance. At the same time, a tremendous mindful practice can make hair feel straw-like and rough after exposure to dehydrating saltwater or chlorine. Bye Bye dry hair!

sun can put stress on your hair

The Hydrating Moisture Solutions

Dry hair is the bane of natural beauty enthusiasts. But, as you have learned, hair can dry for various reasons, ranging from heat styling to environmental damage. Regardless of the cause or culprit, one thing is clear — you won't be dealing with dry hair for much longer. So treat your hair to better days and consider these fantastic options for restoring moisture and nourishing dry strands. Bye Bye dry hair!

Mask Up Weekly

A deep conditioning pre-wash hair treatment once a week helps moisturize your hair regularly, setting you on the path to alleviating a dry scalp and dry hair. In addition, deep conditioner and leave-in products can help re-fortify the cuticle and encourage additional moisture so hair can grow strong, with body and bounce, and without breakage. Take your hair routine further with  TREAT, packed with plant-based ingredients. Our best-selling hair mask features scalp and hair wellness made easy; RESTORATIVE TREAT is formulated for intense, targeted soothing of your scalp and repair of dry, damaged hair.100% vegan alternative to deeply hydrate your scalp and hair and prevent moisture loss. Bye Bye dry hair!

deep conditioning pre-wash treatment for dry hair

Change Your Shampoo Schedule

Even if you use the most moisturizing shampoo and conditioner, washing your hair too often can cause scalp dryness and strip your hair. A dry scalp can lead to dry hair, so if your washing too often and have dryness, it's time to change. 


Start with moisturizer thru the mid-lengths and ends of your hair before shampooing; this will protect your hair; you shampoo out the moisturizer and not your natural oils from your hair. 


Start slowly and give your hair time to adjust. At first, skip one wash day a week; then add and remove another wash day the following week. 


If your hair starts to feel softer or your scalp feels less irritated, this could indicate that you've begun restoring natural oils to moisturize hair organically.


Use a dry powder shampoo to help thru the week. Bye Bye dry hair!

dry powder shampoo by jill turnbull beauty

Choose Sulfate-Free 

To support moisturized, dry hair, avoid products containing sulfates. To find out if a product contains sulfates, look for "sodium lauryl sulfate" or "sodium laureth sulfate" on the ingredient list. Sulfate-free shampoos and conditioners (as well as leave-in conditioners) will help. 


If you use a daily shampoo and conditioner, choose a moisture-based option. Our carefully curated everyday essentials, WASH and TONE, cleanse your hair and scalp while strengthening and protecting. Elevates your color longevity, and you can say goodbye to hair breakage with this formula suitable for all hair types. Bye Bye dry hair!

sulfate free shampoo by jill turnbull beauty

Use Friendly Oils (Not Silicones)

Many cheap drugstore shampoos and conditioners contain silicones, synthetic polymers that help detangle hair and add shine, but many silicones can build up on the scalp and perpetuate dry hair. They might make your hair feel silky and soft, but they do nothing for the condition of your hair. Silicones create a physical coating around the hair shaft to repel water, and they're used in many products because they make an inexpensive detangling shine.

Make Your Way to Hydrated Hair

Whether you're struggling with dry hair or just want to begin working on your hair's healthiest state, there are simple steps to restore moisture and elasticity and transform the overall look and feel of your hair. With simple steps and gentle products that will be kind to your scalp and hair, learn to pay attention to what your hair is telling you. Soon, you'll be well on your way to the healthiest hair. Bye Bye dry hair!

Jill Turnbull
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